Helping Business Help Education

 
 

How We Can Help

Establish Marketing Strategy
 

Free Resources from DeHavilland Associates

DeHavilland Associates offers a variety of free resources on education outreach, including:

White papers and reports - Our Knowledge Center offers several white papers and original reports to help you plan, manage, and evaluate your work with schools and districts

The DeHavilland Blog - Brett Pawlowski's blog on education, emphasizing stakeholder engagement and reform

Business/Education Partnership Forum - A clearinghouse for business and education leaders interested in building effective partnerships

   
 
   
 

There are many audiences that should know about your involvement in education. If your education outreach involves a direct-to-school component, you'll need to build a plan for reaching appropriate K-12 audiences. But beyond that, there are other audiences - customers, employees, press, and shareholders to name a few - who should also become aware of your efforts.

DeHavilland will work with you to develop a comprehensive strategy for communicating with all of these stakeholders about your program. Working alone or with your internal or external communications team, we can design and implement a tailored approach to reaching the K-12 market that incorporates both awareness and response-based tools, and ensure that communications to other audiences about your efforts are accurate, compelling, and succinct.

We offer experience in all areas of education outreach, including:

  • Direct mail
  • PR
  • Advertising
  • Conference and event management
  • Partnership development
  • Online marketing

 

© DeHavilland Associates 2008